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Mako's New Hompage

Commercial | Client: Keshet | 2014

ABOUT

Mako is an Israeli news and entertainment portal owned and operated by Keshet Broadcasting.

Our promo shows off Mako's new homepage layout by correlating the physical and interactive spaces. We attained maximum design precision by printing the physical layout onto our DIY light-table, then replacing its surface with a blank one, leaving only hands and table to create the new layout animation.

 

CREDITS

Creative Director Dana Levit
Director Oren Anavi
Art Director Udi Morag  
Photographer Rotem Yaron 
Post Production Puma
VFX Noam Toledano
Design Shir David
Sound Designer Amitay Asher